October 2024
LOUIS VUITTON proudly launches the new iconic GO-14 bag model – a unique example of the special importance of leather goods in the history of the Maison. The GO-14 was Nicolas Ghesquière’s first bag – hence its encoded name: Ghesquière October 2014, the date on which it was first seen on the runway on the occasion of the debut show of the artistic director of LOUIS VUITTON’s women’s collections. In 2023, she makes her comeback with a unique feature: the Malletage.
The name of the bag, 'coussin', in French means 'cushion' and the silhouette represents it well. The hint in the name gives us the feeling that this accessory is meant to be a comfortable 'companion'. Just like a pillow we sleep on at night, the Coussin bag is something very close to the person who wears it. The bag’s pillowy nature offers comfort – something much needed nowadays. In the meanwhile the bag is still a luxurious accessory, gender-fluid by all means. It earned affection of many actresses, bloggers and famous people of the world.
The Louis Vuitton Alma bag is a true iconic handbag, and its elegant curved and structured shape embodies classic city style. It was created in 1934 by Gaston-Louis Vuitton. The Alma was the second handbag by Louis Vuitton, after the Speedy. Rumor goes that the Alma was originally made for Gabrielle "Coco" Chanel as a custom order in 1925 already. Coco gave permission to produce the bag for the public later on. With an 80 years old history behind it, it isn't only one of the Louis Vuitton symbols but also one of the most recognizable handbags in the world. Amongst her fans was Jackie Kennedy, but nowadays celebrities like Rihanna are still spotted carrying the Alma quite often.
Louis Vuitton has a history in making luggage. In 1930, the Louis Vuitton Keepall was introduced by Gaston Vuitton as the moderately sized weekender bag of Louis Vuitton to accommodate the shifting travel habits of people at the time. The Louis Vuitton Keepall is the spirit of modern travel: light, flexible and always ready for an immediate departure. Being the unisex bag that's great as a carry-on for every trip, it got iconic straight away. The Keepall is the all-time favorite for many celebrities and influencers.